Meta-Analytic Procedures for Social Research: Applied Social Research Methods…

Praised in the first edition for the clarity of his general framework for conceptualizing meta-analysis, Rosenthal's revised edition covers the latest techniques in the field, such as a new effect …

Analyzing Qualitative Data with MAXQDA: Text, Audio, and Video

This book presents strategies for analyzing qualitative and mixed methods data with MAXQDA software, and provides guidance on implementing a variety of research methods and approaches, e.g. grounde…

The Routledge Handbook of Research Methods in the Study of Religion

This is the first comprehensive survey in English of research methods in the field of religious studies. It is designed to enable non-specialists and students at upper undergraduate and graduate le…

The SAGE Handbook of Qualitative Business and Management Research Methods: Hi…

The SAGE Handbook of Qualitative Business and Management Research Methods provides a state-of–the art overview of qualitative research methods in the business and management field. Bringing toget…

Managing Sustainable Business: An Executive Education Case and Textbook

This book offers 32 texts and case studies from across a wide range of business sectors around a managerial framework for Sustainable Business. The case studies are developed for and tested in exec…

Who Your Best People? How to Find, Measure and Manage Your Top Talent

Do you know who the best people in your team are? Have you got a clear idea of how much they deliver? Many companies still proclaim that ‘Our people are our most important asset’, yet fail to …

Social Research Methods, Fourth Edition

Studying a social science degree? Need to know how to develop your research methods and write up your results more effectively? In the fourth edition of this lively and engaging textbook, Alan Brym…

Mixed Method Research Design: An Application in Consumer-Brand Relationships …

This book is a comprehensive guide to design and conduct the research in management-related field, such as marketing management and human resources management. It provides an overview of the real r…

Strategic Technology Management: Building Bridges Between Sciences, Engineeri…

Edisi

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ISBN/ISSN

1-86094-397-7

Deskripsi Fisik

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Judul Seri

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No. Panggil

002

Handbook of Strategic Account Management: A Comprehensive Resource

A compilation of the established knowledge in strategic account management While companies and academics expend tremendous effort on mass marketing, they often overlook their immediate customers…